What egg are you?

Overview

I designed and illustrated a short, narrative-driven personality quiz inspired by MBTI, focused on visual storytelling, clarity, and emotional appeal. The project explores how playful metaphors and concise interactions can create an engaging alternative to traditional personality assessments.

User Research

Research revealed that many users felt overwhelmed by traditional MBTI quizzes due to their length, rigid categorization, and abstract results. Users were also skeptical that a four-letter type could fully represent their personality.

This informed our goal to design a quiz that was lightweight, approachable, and emotionally affirming, while still offering a sense of personalization.

Research Findings

Research showed a growing popularity of short-form, themed personality quizzes, especially among Gen Z users who enjoyed comparing results socially. Users valued quizzes that were visually engaging, quick to complete, and easy to understand.

Topics Addressed

• Is the result accurate to you?
• What is the first thing that caught your eye?
• Did you enjoy the story?

Design Considerations

During development, I identified several key considerations and challenges:

• Question bias – Some quiz questions unintentionally encouraged logical choices over emotional ones, which could skew results for users identifying as Feeling (F) types.
• Accuracy limitations – As a short personality quiz, even one atypical answer could significantly alter the final MBTI-based egg type.
• User clarity – Some participants felt unsure about their assigned egg type or didn’t fully understand the reasoning behind it.
• Cultural influence – Our egg dish selection reflected personal familiarity, such as the century egg, which our team grew up eating and valued for its unique qualities.
• Audience considerations – We recognized that century eggs are not universally familiar or appealing, but still felt it best represented that specific MBTI type.

Design Decisions

• Used a narrative structure instead of direct questions to reduce decision fatigue
• Paired each result with a distinct color palette to reinforce personality traits
• Framed results around positive attributes (“nutrients”) to create an affirming experience

Execution

The project followed a straightforward, linear flow from start to finish, allowing users to move through the experience without confusion or friction.

We began by evaluating the sizing and layout of our project to ensure the site was responsive and accessible across different devices, including both phones and laptops. For the typography, we prioritized readability while choosing a style that felt lighthearted and appropriate for a teenage audience. The narrative was inspired by the classic “chicken crossing the road” joke, giving it a playful and familiar tone. Once the storyline was finalized, I designed a variety of results, each paired with a unique image and a color scheme that reflected the personality of each egg. Understanding that people often focus on their flaws, we intentionally highlighted users’ positive traits, what we called their “nutrients” as the focal point of the result, aiming to create an uplifting and affirming experience.

Conclusion

As my first end-to-end personal project, this experience helped solidify my interest in UI/UX design. It allowed me to explore visual storytelling, tone, and emotional design while owning every stage of the process, from illustration to interaction design.

While not designed as a diagnostic tool, the project succeeded in creating a positive, engaging experience that users felt comfortable sharing and discussing.

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